by David | Oct 10, 2023 | Features, Marketing Strategies
Customer engagement is at the core of building a client base and maximising sales. In Canada’s restrictive cannabis retailer space, store owners and managers must be creative with cannabis data to develop a robust customer engagement strategy. All in efforts to stay...
by Shabnam Ghorashi | Sep 15, 2023 | Features, Marketing Strategies
The Canadian cannabis industry is an exciting and ever-evolving landscape, and local businesses are at the heart of its growth and compliance. As a locally-owned and operated Cannabis Point-of-Sale (POS) provider, we’re passionate about our role in this thriving...
by David | Mar 10, 2023 | Business Guides, Marketing Strategies
In 2022, independent cannabis retailers in Canada started to feel the crunch. Although it’s always been a wild ride since legalization, last year retailers faced a series of challenges (inflation, price wars, and over-saturation) that have left many owners...
by David | Dec 16, 2022 | Business Guides, Marketing Strategies
The holidays are soon approaching. If you sell cannabis in Canada, December is the perfect opportunity to boost sales and hit your targets for the year. But, as a retailer, you’ll also know the many restrictions you face in advertising compared to non-regulated...
by David | Oct 4, 2022 | Marketing Strategies
Chances are, if you have any experience with cannabis, you’ve at some point stumbled into Weedmaps. Furthermore, as a cannabis retailer, you’ve likely already invested heavily into a relationship with this platform. Weedmaps bills itself as a community of...
by David | Sep 27, 2022 | Marketing Strategies
As a cannabis retailer, holidays matter. You have to pay attention to holiday sales trends from even the most conventional of holidays like Christmas, New Year, and Valentine’s Day to ensure you are grabbing that market share. But it’s not just the normal...